Lion Shirdan is a marketing advisor, creative director and the founder of UPRISE Management, a 360˚ marketing, branding and creative agency. Despite how common it is for consumers to drop out of the ...

Your sales team is at the forefront of your business. As the team members in charge of marketing and selling the products, pitching them to customers, gaining and maintaining customer relationships ...

Founder-led selling is critical in the earliest phases of your startup, but at the right inflection point, it’s essential to start building a sales team that—eventually—can run forward on its own. The ...

6-step framework for high-converting sales funnels. How to attract traffic, create valuable lead magnets, nurture with strategic content, master buyer psychology, optimize design for seamless ...

1. Deeply understand your ideal customer. 2. Establish clear metrics and KPIs. 3. Diversify your efforts by creating additional revenue channels. 4. Increase your sales volume. 5. Leverage technology ...

How many corporate sales managers have dreamed of the following scenario: You've earned rave reviews by multiplying revenue, spurred your sales reps to reach new heights and used your support ...

Across the dozens of enterprise tech companies that I’ve had the pleasure of working with, pipeline (the quantity and quality of sales qualified opportunities), is the primary driver of go-to-market ...

With the rise of digital marketing and diminishing budgets, many businesses have chosen to forgo a dedicated sales team in favor of allowing customers or clients to guide themselves through the sales ...

The success of any business heavily relies on its ability to sell. Whether it concerns a cutting-edge product or a service that addresses a pressing need, the first point of contact between a business ...

Tesla’s mission statement, “accelerating the world’s transition to sustainable energy” not only aligns well with consumers’ view of what they do, it also meets team members’ expectations in terms of ...