To translate our brand thoughtfully for our digital communications, we’ve created web-specific values for our color palette using the HEX and RGB variations listed below. They have been optimized for ...

These colors serve as the spirit brand's exclusive colors for print ... They have been adjusted for the best reproduction on screen and in print, and will not match Pantone Color Bridge breakdowns.

The important thing to remember is that UB Blue and Hayes Hall White should be the predominant colors overall. When viewing all the pieces the university creates and applying the “squint test” to the ...

Although our color system is monochromatic, in certain instances, another color may need to be used. For those circumstances, we have developed this set of secondary colors. These colors should be ...

* PMS palettes for coated and uncoated Northwestern Purple are spot color. You will need to provide your vendor with the actual PMS codes [add link]. Download the ...

For certain sectors of the industry, working with corporate branding colors is a critical aspect of the job. In Part 24, I ...

When using colors in digital application, be mindful of accessible color combinations. Brandeis’ primary brand color is a dark navy blue called “Brandeis Blue.” Brandeis Blue represents the university ...

While some marketing changes like adding a new gradient of colors might seem ... "Imagine that." Best Buy will also create ...