Even in high-tech industries, most B2B commerce remains low-tech. But that won't work in the new self-driven B2B business environment.

Checkout is a platform play, not a payments play, and now is the time to build the category in B2B. Business buyer behavior is changing, and the stars are aligning on the fintech infrastructure front.

A Customer-Friendly B2B E-Commerce Website Should Be Your Goal This guide to building an effective B2B e-commerce website is based on a user-centered approach to make your website accessible for ...

Forrester research projects that B2B e-commerce sales will surpass $1.13 trillion by 2020.

4. Customization Creates Competitive Advantage One of the defining characteristics of B2B eCommerce is its complexity — customized pricing, negotiated terms, and tailored product catalogs.

An analysis of $20 million in paid search ad spend yields interesting results for practitioners of product-led strategies. The post Free trial vs. demo: What’s more effective in B2B SaaS ads ...

BigCommerce's survey reveals B2B buyers' shift towards online platforms, shaping the future of e-commerce.

There are a few common missteps B2B e-commerce companies often make when it comes to content. Fortunately, there are also a few ways to remedy them.

Two prominent research efforts released in Q1-24 on the future of business-to-business (B2B) e-commerce suggest that the marketplace is in bad shape.

Startups involved in B2B e-commerce such as Faire and Mirakl have burst out of the gates in 2020. Almost overnight, these startups transformed into consequential platforms, earning billion-dollar ...