Apple CEO Tim Cook said in 2015 that he's never seen an estimate like this that is anywhere close to accurate. The $999 iPhone X includes some expensive components to justify its price ...

ForbesApple Watch Series 10 Price Slashed To All-Time Low In New ... The pricing differentials are straightforward with Apple. The iPhone 16 costs from $799, the 16 Plus from $899.

"Bumping up the prices on their number one product ... I'm reserving my judgement until I've tried it. The iPhone X also adds support for wireless charging. "Apple chose Qi wireless charging ...