I sat down to record this five-part crash course for anyone struggling to make Facebook ads actually work. Whether you're ...

Facebook Ads can be an effective way for service businesses to connect with their ideal customers. Here are five ways to use them correctly.

It’s important to consider the aspects and risks before you decide to invest in Facebook advertising.

Ads can be tailored down to granular details – like whether you got engaged recently, are interested in organic food, or share characteristics with people who bought a BMW ...

Digital marketers have long debated whether paid advertising from Facebook or Google offers a better bang for your buck. What’s often left out of the discussion is Snapchat, one of the most ...

Mobile devices provide 84 percent of Facebook's advertising revenue.

Facebook has a long list of clear guidelines on what it deems is appropriate advertising, so why are there so many ads breaching them?