Superdry boss Julian Dunkerton is calling on the government to ban fast-fashion giant and rival Shein from "dodging tax".

Julian Dunkerton, founder of the Gloucestershire-based clothing chain, told the BBC the rival firm had an "unfair advantage" as it does not have to pay import duties on low-priced parcels sent from abroad. Under current rules, imports under £135 being sent to shoppers in the UK from overseas are not charged any tax.

The boss of the clothing chain Superdry says its rival Shein is being allowed to "dodge tax", and is urging the government to take action. Julian Dunkerton told the BBC the fast fashion giant was enjoying an unfair advantage because import duties are not charged on the low-value parcels it sends direct to customers from overseas.

Superdry CEO Julian Dunkerton has accused rival fast fashion giant Shein of exploiting tax loopholes that give it an unfair advantage in the UK market.

Julian Dunkerton said an exemption on low-value parcels is a ‘loophole’ that gives the fast-fashion brand in unfair advantage.

Julian Dunkerton, the founder and CEO of Superdry, says Chinese fast fashion retailer Shein is being allowed to “dodge tax” in the UK.

Julian Dunkerton, the chief executive officer of Superdry, has said that Chinese fast fashion giant Shein is being allowed to “dodge tax”, and is

Shein, a Chinese fashion giant, has come under fire over claims the company is dodging UK taxes. A look at why some want the government to step in. The Chinese government is stepping up efforts to revive its slowing economy.