Sen. Ruben Gallego led a letter to Delta asking about its new AI-driven pricing plan, which would individualize ticket prices ...

Three U.S. senators are looking to crack the code behind Delta's goal of using AI to set 20 percent of domestic prices by the ...

AI-driven pricing is poised to reshape the cost of everything from flights to milk, turning everyday purchases into ...

Some are concerned that Delta’s use of AI could lead some customers to pay more airfares given the pricing system’s ...

Delta Air Lines is expanding AI-driven dynamic pricing to set custom flight costs for each traveler, raising privacy concerns ...

Delta Air Lines is advancing its use of artificial intelligence to determine individual ticket prices, a move that could ...

Delta Air Lines has begun to use AI to price tickets, charging people based on a calculation of what they should pay rather ...