Media in Canada
WEBPluto TV adds CBC, Reuters and CNN channels. The FAST service is adding local and international coverage in an effort to strengthen its news offering. By Greg Hudson. September 12, 2024.
How Canadians are getting their news without Meta
WEBMay 16, 2024 · The research found that more than a third of online Canadians (35%), mainly those 18 to 34, feel they will consume less Canadian news as a result of the Meta ban. Women (39%) are more likely to feel this way than men (31%). The Meta ban did impact usage of Facebook in particular for news, which was cut nearly in half from Spring 2023 (29%) to ...
Media in Canada
WEBMunchies returns to Canada with nostalgia-driven activations. PepsiCo Foods is launching an immersive experience and statue in Toronto. Media in Canada – keeping media and marketing execs up to speed on the Canadian media scene.
MiC Roundtable: Where are media dollars going?
WEBMay 6, 2024. In a world where the digital landscape is as vast as it is volatile, media agencies hold the key to shaping an ethical, diverse, and quality media ecosystem — all of which is under continued, growing threat. In previous Media in Canada roundtables, discussions have focused on the declining health of local media and questioned how ...
How will media be redefined in 2022? - Media in Canada
WEBDecember 21, 2021. The end of another year inevitably means beginning to look ahead to what 2022 will throw at the industry, both in terms of challenges and opportunities. Some media leaders that make up the board and membership of the CMDC are choosing to look on the brighter side, and below, they offer their perspectives on how the role of ...
Most-read of 2021: Media Companies - Media in Canada
WEBDec 21, 2021 · Rogers Sports & Media enters OOH by acquiring Rouge Media Group. While 2021 will likely be remembered for some other key events at Rogers, the company attempted to start the year on the right foot with an entry into a whole new media realm. The company’s Sports & Media arm acquired Rogue Media Group, along with its staff and network of 2,600 ...
Nearly 40% of Canadians watch streaming exclusively: Vividata
WEBApr 18, 2024 · Findings in the report indicate that the number of Canadians that only watch streaming TV has grown by 59% over the past three years, from 23% to 37%. Those that only watch linear TV has dropped from 32% in 2021 to 28% today. The number of Canadians watching both linear and streaming TV has also declined, from 45% to 35%.
2021 » Media in Canada
WEBDec 22, 2021 · Media In Canada - keeping media and marketing execs up to speed on the Canadian media scene
By The Numbers: Canada’s ad market officially recovered
WEBNov 1, 2021 · TV has exceeded pre-pandemic levels – Q3 was the first quarter where every month saw growth versus 2019. In Q4 of 2020, Canada crossed a 60% digital share. And that was the highest we’d ever seen. Currently for Q3, it’s sitting around 57%. That, combined with the 34% ad spend we’re seeing for TV …
News - Media in Canada
WEBThe Retail Council and IAB collaborate on growing digital retail media. The partnership aims to provide opportunities for retailers to build out their offerings, as well as for advertisers to explore what is available. By Patti Summerfield. 6 days ago.
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